Messe Düsseldorf Asia
About The Show

Exhibitor and Visitor Testimonials

Hear from our Exhibitors & Visitors

Exhibitor Testimonials

Our objective of this year’s participation is to acquire new customers and for existing customers to get ideas on how to improve processes, ask questions and resolve challenges face-to-face. This year’s fair exceeded our expectations. 2 years ago, we had approximately 70% of the customers we had right now. What was good for us too was that 60% to 65% of the customers we met at the fair were new customers, and they had really detailed enquiries about our products and what we can do.

Rudolf Descovich
Managing Director, Medek & Schoerner GmbH

It is a must for us to participate in this year’s exhibition as Southeast Asia is an important and growing market for us. At the exhibition, we were able to know more about the needs of our customers. The exhibition is very well organized and we had many Asian visitors, as well as visitors from India and even Africa visiting our booth. We plan to be back in two years’ time where economic prospects are stronger in light of the establishment of the ASEAN Economic Community (AEC).

Dr. –Ing. Thomas Kaup
Senior Executive Vice President Sales, Wafios AG

Asia, in particular Southeast Asia is a growing market for us and hence we put a lot of our efforts into expanding the market, including our participation at this year’s exhibition. Not only does this trade exhibition reach out to the domestic Thai market, but it also draws industry visitors from regional countries who would not otherwise be entering the European markets.

The main objective of our participation is to sell machines and let the local market know of our products, and we are pleased to share that a machine has been sold at the exhibition. We are also happy with the crowd and internationality of visitors at our booth.

Patrick Maurissen
Sales Director, Numalliance

This was my first time attending and moderating a panel session for Wire Southeast Asia. I learned a lot from these discussions because they allow industry stakeholders to share different perspectives, understand common challenges and explore how the industry can move forward, particularly in sustainability shared by European companies and local associations.

ChenFei Wang
Principal Analyst, Head – Wire & Cable, CRU Group

Wire Southeast Asia is definitely one of the most important events for the industry, especially in this region. What makes this exhibition valuable is the opportunity to bring the industry together, exchange insights and build connections across the region. I believe this is probably one of the most important platforms for the wire and cable community. I will definitely be here again.

Wang Chen Fei
Head of Wire and Cable, CRU Ceng MIMMM

Visitor Testimonials

The market for the wire and tube industries is booming in Asia, particularly so with the onset of the ASEAN Economic Committee (AEC) this year. The timely staging of wire and Tube Southeast ASIA allowed me to see and experience the latest in technology, materials and machinery, and bring such knowledge back to Myanmar.

Nyein Aung
Myanmar Construction Entrepreneurs Association

I am glad wire and Tube Southeast ASIA covered a broad spectrum of the industries’ supply chain – where I could gain technical knowledge and network with fellow industry players at the seminar sessions, and experience an eye-opening display of international know-how and skillsets on the fairgrounds. I managed to procure bending tools and work benches from Eisenkraft which would bring about greater efficacy to my business while keeping cost low and competitive.

Ekasith Buasroung
Eulogy Group (Thailand)

During this visit to wire Southeast ASIA, I got to meet up with suppliers and merchants from the region and acquired knowledge of the newest machines and technologies available in the market. I will surely visit again.

Truong Han Thuan
Ho Chi Minh City Electric Wire & Cable Association

There are lots of valuable connections here at Tube Southeast Asia. It is just a matter of getting around, meeting people and having conversations with them. An exhibition like this brings different companies and industry professionals together in one place. It makes it easier to start conversations, exchange ideas and discover potential business opportunities.

Kirk Riddell
Marketing, Banpong Screen Pipe

Events like this create an opportunity for people to exchange ideas and learn from one another. One of the most interesting takeaways from this morning's discussion at Wire Southeast Asia was hearing about the common challenges faced not only within this region but also in other parts of the world. For me, it was very enlightening to see that despite the unique characteristics of each market and region, there are still some fundamental challenges that we all share where we can identify areas where the industry can work together.

Don Neville
Speaker, IWMA

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